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Verizon $4B+ >Yahoo, WHY??
Posted by: MrNoBody
Date: February 15, 2017 05:43PM
OK, I'm completely clueless about this deal.

Why is Verizon willing to pay $4B plus for the steaming heap that is Yahoo?
To me, it's akin to Samsung buying Blackberry.

dunno smiley

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Edited 1 time(s). Last edit at 02/15/2017 05:44PM by MrNoBody.
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Re: Verizon $4B+ >Yahoo, WHY??
Posted by: Lew Zealand
Date: February 15, 2017 06:27PM
Intellectual Property.
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Re: Verizon $4B+ >Yahoo, WHY??
Posted by: stephen
Date: February 15, 2017 06:41PM
Katie Couric.
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Re: Verizon $4B+ >Yahoo, WHY??
Posted by: Bimwad
Date: February 15, 2017 06:46PM
For the same reason Sony bought Columbia, Comcast bought NBCUni, and AT&T is buying Time Warner -- content. Yahoo's a wreck, but surprisingly, people still visit, for "news" and other stuff.

The telecoms don't want to be relegated to being "dumb pipes."

Content is king, and will always be king. Netflix understands that, and is creating their own, as is Amazon.

Apple seems to have finally woken up, and is taking steps to do the same, albeit channeled through Music, and not Apple TV.

It will appeal mainly to existing Apple users until there is a compelling reason for people to choose it over Fire, Roku, or any other number of media streamers.
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Re: Verizon $4B+ >Yahoo, WHY??
Posted by: tenders
Date: February 15, 2017 07:07PM
Because, as hosed up as it is, it still has functionality and name recognition, and there is some value to Verizon to buy it simply to prevent it from falling into a competitor's hands. With Yahoo off the market, how can Verizon's competitors acquire a similar platform? Very hard. They'll have to build it themselves. That is going to take time, resources, and risk that it doesn't work. Could be many billions of dollars and years of time. Verizon has it in working condition right now.
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Re: Verizon $4B+ >Yahoo, WHY??
Posted by: davemchine
Date: February 15, 2017 10:03PM
Yahoo's news page is tremendously popular among people who pay attention to celebrity news. Buying Yahoo was a good move for Verizon. The price...I don't know. :-)
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Re: Verizon $4B+ >Yahoo, WHY??
Posted by: 3d
Date: February 16, 2017 09:29AM
I like the Yahoo page for it's mix of news and "light" human interest articles of the day. What kills the Yahoo news page are the sneaky sponsored ads that mimic articles. Same image size, same font, same style. Out of the 17 articles scrolling down, four (23%) are sneaky ads. Bleh.
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Re: Verizon $4B+ >Yahoo, WHY??
Posted by: pRICE cUBE
Date: February 16, 2017 06:49PM
Many people I know still use their fantasy sports applications. I find the Fantasy Football, Bowl Pickem, NCAA Basketball bracket to be very easy to use compared to other sites.

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