advertisement
Forums

The Forum is sponsored by 
 

AAPL stock: Click Here

You are currently viewing the Tips and Deals forum
Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: NewtonMP2100
Date: September 14, 2018 09:01AM
....production to end in 2019....


Volkswagen Kills Beetle, Ending Production of Iconic Vehicle

VW plant in Mexico, the last source of the compact, will shift to other models next year


.....Volkswagen AG is calling it quits for its iconic Beetle, ending an 80-year global run for a car that introduced many Americans to the German brand in the 1960s.

The German auto maker said it would stop building the compact next year at a factory in Mexico, the last plant in the world to make the car.

The latest generation of the Beetle debuted in 2011, but its roots go back to 1938 as VW’s first vehicle. It is one of the longest-lived and best-selling vehicles of all time, with 22.7 million sold world-wide.

Production of the original Beetle ended in 2003, but a more-modern version of the car that was larger and had more creature comforts debuted in 1997. The newer model has been produced in Puebla, Mexico, since 1999.

For many Americans, the Beetle is a quintessential “hippie car” of the baby boomer generation, whose success paved the way for an influx of affordable foreign models in the 1970s and 1980s.

VW’s decision marks the second time the car will disappear from American showrooms. U.S. sales of the Beetle stopped in 1979 and resumed with the newer iteration of the car in 1998. The revamped Beetle, which featured a dashboard flower vase and front-mounted engine, was replaced by a more muscular-looking version in 2011. But neither redesign caught on like the original among its baby boomer fans or younger generations of car buyers.

“The [original] Beetle was a legend,” said David Kiley, author of the book “Getting The Bugs Out: The Rise Fall and Comeback of Volkswagen in America.” “But the tepid response to this latest Beetle is proof that even Baby Boomers have moved on,” he said.

Even though the U.S. is the vehicle’s biggest market today, VW sold only 15,000 Beetles in the country last year. That is less than 5% of the 339,700 cars the company sold in the U.S. in 2017.

Company officials said the move comes as VW focuses on other models and its electric-car lineup, but left the door open for a return of its best-known nameplate. “There are no immediate plans to replace it,” said Hinrich J. Woebcken, the head of VW’s American operations.

The Beetle joins a growing number of small-car and sedan models being retired in the U.S. amid a shift in consumer preference toward crossovers, SUVs and pickup trucks. Those larger, more versatile vehicles now make up two-thirds of U.S. sales and tend to return higher profit margins. Other car makers, such as Fiat Chrysler Automobiles NV and Ford Motor Co. , have killed off or plan to abandon several slow-selling car models in recent years.

The move to kill the Beetle comes as President Donald Trump has criticized imports from Germany and after a new U.S. trade deal with Mexico that industry experts say could inflate costs for some Mexican-built small cars shipped to the U.S.

A U.S. spokesman for VW said the decision to halt production was unrelated to changes in U.S. trade policy. To make up for the loss of the Beetle, VW’s Puebla plant will shift to production of other models, he said.

The original Beetle became a symbol of the youth-driven counterculture and peace movement of the 1960s, despite its roots as a vehicle ordered up by Adolf Hitler in the 1930s as a cheap car for the German masses.

Annual U.S. sales of the model peaked at 423,008 cars during the heyday of its popularity in 1968, the same year a Beetle named Herbie was featured in the Disney film “The Love Bug.”

Buoyed by its success with the Beetle, VW became the first foreign brand to open a factory in the U.S. in 1978. That plant in New Stanton, Pa., was closed amid slumping sales in 1987. Several decades later, VW opened another U.S. factory in Chattanooga, Tenn., that now produces the Passat sedans and the Atlas SUV.



the end of Beetlemania............?!



____________________________________________________

I reject your reality and substitute my own!



Edited 3 time(s). Last edit at 09/14/2018 09:09AM by NewtonMP2100.
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: tenders
Date: September 14, 2018 09:14AM
I predict the Beetle will come back in a few years to huge fanfare as an electric vehicle.
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: Paul F.
Date: September 14, 2018 10:13AM
Quote
tenders
I predict the Beetle will come back in a few years to huge fanfare as an electric vehicle.

Exactly what I was thinking....
But, probably with a 100 mile range, and it'll be a flop.



Paul F.
-----
A sword never kills anybody; it is a tool in the killer's hand. - Lucius Annaeus Seneca c. 5 BC - 65 AD
----
Good is the enemy of Excellent. Talent is not necessary for Excellence.
Persistence is necessary for Excellence. And Persistence is a Decision.

--

--

--
Eureka, CA
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: freeradical
Date: September 14, 2018 10:15AM
The original beetle was iconic. I saw one yesterday. The new one, not so much.
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: Paul F.
Date: September 14, 2018 10:29AM
Quote
freeradical
The original beetle was iconic. I saw one yesterday. The new one, not so much.

The last time I recall seeing one( 3-4 years ago), I took notice not because it was a Beetle, but because it happened to be a Google Earth car, with logo on the door and camera ball towering 4-5 feet over the top.

I honestly can't say I've recalled seeing one aside from that one in years.



Paul F.
-----
A sword never kills anybody; it is a tool in the killer's hand. - Lucius Annaeus Seneca c. 5 BC - 65 AD
----
Good is the enemy of Excellent. Talent is not necessary for Excellence.
Persistence is necessary for Excellence. And Persistence is a Decision.

--

--

--
Eureka, CA
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: mattkime
Date: September 14, 2018 11:09AM
Got one as a rental recently. It made for an interesting comparison with my Golf wagon (Alltrack) - The Beetle is a generation behind. It drove well but the interior was cheap. The Golf is simply a better compact car in nearly every way. You buy a Beetle because you love the shape. It was a fun rental but I wouldn't want to buy one.



Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: Acer
Date: September 14, 2018 11:12AM
I've noticed the 90's reboot model over the years. There's one that frequents the parking lot here. I don't think I've noticed the muscular remodel from a few years ago in the wild enough to even register as a thing.

I think the reboots have always looked silly. TBH, the old one looks silly, too, but its quirky icon status trumped its odd styling. Time to let it go.
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: MrNoBody
Date: September 14, 2018 11:30AM
thumbsup smiley....sorry Newt....

]They Killed the Bug
Officially announced Six-Months ago @ Geneva Auto Show.

VW plant in Mexico, the last source of the compact, will shift to other models next year

Jettas, Tiguans, & engines have been produced in Mexico for years.
The WSJ, not exactly a source of timely reporting?



N39° 39.7234', W075° 33.9788'
"I Call Shenanigans!"
-Kyle Broflovski

“If you can't explain it to a six year old, you don't understand it yourself.”
-Albert Einstein





Edited 1 time(s). Last edit at 09/14/2018 11:35AM by MrNoBody.
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: MikeF
Date: September 14, 2018 12:25PM
They're going to bring it back 40% larger for the American people:
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: freeradical
Date: September 14, 2018 12:33PM
Quote
Acer

I think the reboots have always looked silly. TBH, the old one looks silly, too, but its quirky icon status trumped its odd styling. Time to let it go.

To be fair, I think that all "budget" European cars from the era of the original VW look dorky.
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: ztirffritz
Date: September 14, 2018 12:47PM
Maybe they'll bring back the 'Thing' as an EV.





**************************************
MacResource User Map: [www.zeemaps.com]#
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: JPK
Date: September 14, 2018 02:20PM
This was a sexist car anyway. Targeted to women. No longer appropriate in a gender fluid world.

JPK
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: billb
Date: September 14, 2018 02:36PM
It wouldn't take much to stay relevant.




The Phorum Wall keeps us safe from illegal characters and words
The doorstep to the temple of wisdom is the knowledge of one's own ignorance. -Benjamin Franklin
BOYCOTT YOPLAIT [www.noyoplait.com]
[soundcloud.com]
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: mattkime
Date: September 14, 2018 03:35PM
>It wouldn't take much to stay relevant.

Heh...ewww.
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: Thrift Store Scott
Date: September 14, 2018 04:39PM
Quote
JPK
This was a sexist car anyway. Targeted to women. No longer appropriate in a gender fluid world.
Careful now, I was once quite sternly taken to task for saying basically the same thing on here… mainly by male owners of first-generation New Beetles. I think general public opinion is on our side though because whenever a first-generation New Beetle would come to the shop where I worked, the guys and I would argue over who had to pull it in because no-one wanted to be seen driving a New Beetle even for the 50 or so feet from the parking lot to the garage.

Though I'm no great fan of any Volkswagen, I had high hopes for the second-generation New Beetle because the testosterone treatments seemed to have worked wonders in both appearance and practicality (the trunk area of the previous model was a joke), but apparently it was too little, too late.



Lie to me if you must, but don't lie to me and insult my intelligence in the same sentence.
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: ztirffritz
Date: September 14, 2018 05:05PM
I've had 3 new beetles and loved them all. 2 were TDi, 1 was not.



**************************************
MacResource User Map: [www.zeemaps.com]#
Options:  Reply • Quote
Re: Death becomes her?!.....Volkswagen killing the Beetle.........
Posted by: S. Pupp
Date: September 15, 2018 12:37PM
Quote
MikeF
They're going to bring it back 40% larger for the American people:
smiley-laughing001
Options:  Reply • Quote
Sorry, only registered users may post in this forum.

Click here to login

Online Users

Guests: 255
Record Number of Users: 52 on November 20, 2014
Record Number of Guests: 2330 on October 25, 2018