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Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: pRICE cUBE
Date: April 22, 2022 03:46PM
Saw a story that the last Quiznos in Boise, Idaho shut down. Always liked their sandwiches over the competition. Didn't realize the franchise collapsed.

[www.restaurantbusinessonline.com]


It’s easy to forget just how successful Quiznos was back in its heyday. The chain was a rapidly growing threat to Subway in the early 2000s, with innovative national ads and an early focus on internet-focused marketing (anyone remember Spongemonkeys?). Its toasted subs were a contrast to the cold sandwiches that its larger rival served.

To put the chain’s 4,700-unit size in 2007 into perspective, Arby’s and Firehouse Subs today operate a combined 4,300 locations. (Which just goes to show you that unit count doesn’t matter when it comes to chain size.)

But those 4,700 locations were built on a weak foundation of low unit volumes and low profits.

In 2007, I toured Quiznos headquarters with Greg Brenneman, the CEO at the time, while I was working with another publication, Franchise Times. The tour was designed to tout the chain’s improvement.

During that tour, we were in an elevator in which two employees were talking about a meeting the night before. “Boy were those franchisees mad,” one said.

Why were they mad? Because they weren’t making money. Quiznos at the time relied on food and paper sold to its franchisees to make much of its profits. The company owned a subsidiary called American Food Distributors that bought food from vendors and distributed the food to operators.

That subsidiary took in $500 million in revenue in 2006.

Those 4,700 locations averaged just $400,000 in revenue a year. The high food costs made it tough for them to make a profit.

In 2007, operators were suing the chain and forming rogue franchisee associations. One famously took his own life.

And then, Subway began selling footlong subs for $5.

Quiznos made the mistake of trying to compete by discounting.

Maybe the most famous came in 2009, when the company sent out a coupon for a free sandwich, and franchisees, angry at the discounts and low profits, revolted and refused to accept the coupons. Customers got angry, and Quiznos' problems got worse.

The recession hit a lot of companies. Bankruptcies were common. Quiznos was filled with small franchisees who made little in the way of profit. And they began closing stores in droves.

Seven hundred locations closed in 2009. Another 800 closed in 2010. Quiznos equipment could be had on Craigslist for pennies on the dollar.

Quiznos could have helped those operators out, but it had that debt it needed to pay off. The funding from the sales of that food was too important. So the chain kept closing units.

As recently as 2015, there were four Quiznos franchises in the Boise area. Boiseans might remember one closing that year at 1216 N. Orchard St., leaving two in the city, at 8665 W. Franklin Road and 2250 E. Gowen Road, as well as an Eagle store at 664 S. Rivershore Lane. Before that, there was a Quiznos on Overland Road in Boise, in Meridian, even in Kuna.





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Edited 1 time(s). Last edit at 04/22/2022 03:47PM by pRICE cUBE.
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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: Zoidberg
Date: April 22, 2022 03:55PM
There's a great YouTube channel that documents business things like this, Company Man.

Here's his take on Quizno's: [www.youtube.com]



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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: Acer
Date: April 22, 2022 03:58PM
We really like the moon.
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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: Paul F.
Date: April 22, 2022 04:24PM
Too bad... I liked Quiznos better than Subway.
And, as of yesterday, the same foot long sub that was $5 then, is $10.29 now.

Their ad campaigns were... unusual, to say the least.



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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: MrNoBody
Date: April 22, 2022 04:25PM
The former CEO has an 'interesting history'.
Greg Brenneman



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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: CJsNvrUrly
Date: April 22, 2022 04:26PM
I preferred Quiznos, too. When you wanted a toasted sandwich, you GOT a toasted sandwich, not one that was barely warm. And I hate having to pick my bread and each topping. Just make me a doggone sandwich!
Miss them. sad smiley




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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: jdc
Date: April 22, 2022 04:30PM
Quote
Paul F.
And, as of yesterday, the same foot long sub that was $5 then, is $10.29 now.

For us, that was a daily special, not an everyday thing?

I think they cheapest footlong is now $7.99.

And although I love the idea of $5 sandwiches... things arent that cheap anymore. Its like saying I love 25¢ candy bars... but that was 1990.





Edited 999 time(s). Last edit at 12:08PM by jdc.
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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: datbeme
Date: April 22, 2022 04:42PM
Quote
Zoidberg
There's a great YouTube channel that documents business things like this, Company Man.

Here's his take on Quizno's: [www.youtube.com]

I'll have to check that out. I've seen several of his videos. I recommend the one where he featured Reebok. You forget how big Reebok used to be. Adidas, which acquired it many years ago, practically killed it due to neglect.
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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: MikeF
Date: April 22, 2022 06:23PM
Zero for Idaho -- they're still around in other parts...
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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: RAMd®d
Date: April 22, 2022 06:38PM
There are three Quiznos not all that far from me, and a few more north of the Bay Area.

Have they turned things around at all, or can we still expect to see them keep disappearing like carrots in a Bugs Bunny cartoon.






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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: NewtonMP2100
Date: April 22, 2022 07:54PM
....wasn't there a scandal about....Quizsho(w)s.....and a movie about it....???



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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: Blankity Blank
Date: April 22, 2022 09:11PM
As of March, 2022, 176 locations left. California has the most with 20.



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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: Acer
Date: April 22, 2022 11:25PM
There's one about two miles from my house in the Pittsburgh suburbs. I've never eaten there, though.
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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: Rolando
Date: April 24, 2022 11:51AM
My wife just had some delivered for us two weeks ago!
Still open AFAIK
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Re: Always wondered what happened to Quiznos, from 5,000 stores to 0
Posted by: ADent
Date: April 25, 2022 03:18PM
There were 5000 in Idaho? Because the number overall isn't 0 - one of the early standalone stores is still open a couple of miles away.

Google shows 10 in the metro area.
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